Umbrella Design Trends: From Minimalist to Bold Logos
Umbrella design trends have evolved over the years, but today, you can enjoy a range from simple to bold and still remain on-trend. If you want to get custom umbrellas with a logo, you have decisions to make! Think about your brand, its personality, and the identity you want associated with it.
The Evolution of Umbrella Design
Modern umbrella designs are more involved than those of the past. The very first umbrellas focused on functionality, which means the design aspect was minimal. They were one color, and covered people from the rain, and that’s it.
The New York Times featured an Italian craftsman who designed umbrellas with personality. They stated that a handmade umbrella was kind of like a business card for the owner. Umbrellas are still functional, but they can also denote a sense of style. Those styles are bold and feature vibrant colors, patterns, and large logos.
Umbrellas today can be whatever you want them to be and range from minimalist to bold and busy.
Minimalist Umbrella Designs: Subtle Elegance
Style experts give advice as to which umbrellas are best in The Washington Post, and minimal elegance is always a good way to go. Minimalism is a classic and showcases a subtle style that never gets old. For minimalist designs, consider the following:
- Clean Lines
Minimalist umbrellas have simple shapes without adornment to create a sophisticated look that goes with anything.
- Small Branding
Logos on simple umbrellas are small and discreet to emphasize the luxurious effect.
- Neutral Colors
Colors like beige, white, black, and gray are timeless and go with anything else the carrier wants to wear.
- High-Quality
Simple umbrellas without a lot of extras need to be of at least high quality. The item should have a premium feel to it, and it should always work well.
The Rise of Logo Umbrellas
One of the latest umbrella trends is logo umbrellas. They have become more popular as marketing tools because they are highly visible and last for a long time. They are carried and used in public spaces, so they work well as mobile billboards.
Trending Patterns and Graphics
To stay on trend with busier umbrellas, here are some of the most popular options:
- Maximal Designs
Instead of staying small and sleek, it’s also on-trend to go with bold textures, rich patterns, and contrasting patterns.
- Retro or Future
To hit the right look, go back or move forward. Incorporate design elements from past decades or go with something futuristic in appearance.
- Abstract/Geometric
Abstract shapes and geometric designs, along with bold colors, are a hit.
- Nature
Consider animal prints, florals, and other nature-inspired options.
- Stripes/Checks
Classic stripes and checkers in various colors can really fit the bill.
Materials and Sustainability in Umbrella Design
Sustainability in any product is huge in today’s modern society. Consider using sustainable materials in each part of the umbrella to make a statement about your company alongside your promotional product. Here are sustainable materials for each part of the umbrella:
The Canopy
- Organic Cotton
- Recycled Polyester
- Recycles Nylon
The Frame
- Wood
- Aluminum (even recycled)
- Fiberglass
The Handle
- Recycled Plastic
- Bamboo
Practical Tips for Choosing the Right Umbrella Design
You want to choose just the right umbrella design before you place your logo on it. Consider these tips as you move forward.
Tip 1: Consider Functionality
How do you want the umbrella used? Will it protect people from the sun? The rain? Both? The purpose will help you to decide on the material. Also, think about the portability and the way the umbrella folds.
Tip 2: Durability
As you look at materials and frame options, think about durability. Anything you put your logo on should be of high quality. Promotional umbrellas are an investment and you want to see a return. Quality materials and frame options will create a long-lasting option that will promote your company well into the future.
Tip 3: Look at Style
The fabric you choose will speak for your company. Choose with care. Also, think about the handle and what kind of grip it has, and other style features.
Conclusion
Modern umbrella designs from Save Your Ink include both minimalist and bold designs. When you decide to market your company with a customized umbrella, you get to choose what kind of design you want to speak for your brand. Stay on brand by offering a quality promotional item that works well. Umbrellas stick around and are used for years. Your brand can get out into the public without you having to do anything further. Ensure the design reflects your brand’s personality and style.